Looking at cultures around the world it seems that the owl has thoroughly confused man since the beginning. Some cultures see the owl as a bringer of death and bad omen, and some see the creature as a bearer of wisdom and spirituality. This has prompted my interpretation of the owl as a symbol of balance and that of an overall messenger. Since TALL TALE is a effort to bring the Greatest Story Never Told(GSNT) to light in modern mediums, the brand has taken on the form of a messenger itself. So what better character to represent it. Not to mention that Thoth did his thing when he gave us this beautiful glyph.
ENJOY THE RAY
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